Coffee forest background Queen of Sheba with Jebena Ethiopian coffee workers drying cherries

Sheba & Co.

Royal Origin. Global Flavor.

Honoring Ethiopia’s rich coffee heritage — from ancient royalty to modern exports.

Royal Origin. Global Flavor.

The Sheba & Co. Manifesto

"We believe coffee is more than a beverage—it's a living legend. A heritage of connection, celebration, and creation."

Our Story

Rooted in the ancient highlands of Ethiopia, Sheba & Co. is the culmination of millennia of culture, hospitality, and craftsmanship. Inspired by the legendary Queen of Sheba, we strive to share a taste of royalty, history, and heart with every cup.

From the first wild coffee cherry to the modern coffee bar, our journey is guided by reverence for origin and pursuit of the extraordinary.

  • Heritage: Ancient beans, timeless stories
  • Craft: Every step, hand-finished by artisans
  • Connection: Every cup brings people together
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“In every origin, every story, every ceremony—we are crowned with heritage and fueled by community.”

Sustainability & Impact

Sustainable Farm Guji Farm

Rooted In Respect

We honor the land and the people who give life to every harvest. Our coffee is 100% Ethiopian, sourced from estates that champion biodiversity, fair wages, and generational stewardship.

  • Regenerative Agriculture: No monocrops, always shade-grown and hand-picked.
  • Direct Trade: We work directly with farmers for transparency and equity.
  • Eco-Friendly Processing: Natural sun-drying, minimal water waste.
  • Women’s Empowerment: Over half our partner farms are woman-led.
  • Community Reinvestment: Profits help build schools and clean water projects in rural Ethiopia.
“Luxury is nothing without integrity. Sheba & Co. is proud to protect the lands and families that make true coffee possible.”

Sheba & Co. in the News

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Vogue Magazine

“The most authentic luxury coffee experience we’ve ever tried. It’s not just a brand—it’s a movement.”

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Global Barista Journal

“Ethiopia’s gift to the world, remastered for the 21st century. Sheba & Co. elevates every cup.”

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NY Times Food

“From rural Ethiopia to Paris and New York—Sheba & Co. is rewriting the story of global coffee.”

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Featured in: Vogue  •  Bon Appétit  •  NY Times  •  GQ  •  Barista Journal

Explore Our Regions

Sidamo

Sidamo

1,750–2,200m

Known for its vibrant acidity, floral aroma, and delicate lemon notes. Sidamo’s volcanic soil produces coffees with unmatched brightness and body.

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Yirgacheffe

Yirgacheffe

1,800–2,100m

World-renowned for jasmine aroma, clean citrus notes, and tea-like clarity. The birthplace of “washed” Ethiopian coffee.

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Guji

Guji

1,900–2,300m

Wild, fruity, and cocoa-toned. Guji beans are handpicked by artisan farmers in a lush, untouched region famed for complexity and rich, wine-like flavors.

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Harrar

Harrar

1,600–2,000m

The ancient trading route. Harrar’s beans are sun-dried, yielding blueberry, spice, and a full, heavy body—favored by royalty and baristas alike.

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Gallery of Legends

Queen of Sheba Espresso Cup Harrar Beans Yirgacheffe Unroasted Sidamo Beans Guji Beans

Our Global Partners & Awards

Swipe left/right to see all partners & awards

Meet The Team

Founder
Alem Kebede
Founder & CEO

Alem's heritage and vision led Sheba & Co. to global renown. “My grandmother’s ceremony was my first lesson in luxury.”

Roastmaster
Desta Amare
Head Roastmaster

Every batch is personally roasted by Desta, whose family has tended Sidamo’s hillsides for six generations.

Export Director
Fatima Yusuf
Export Director

Fatima connects Ethiopia’s beans to the world, ensuring fair trade and sustainable impact every step of the way.

Stay In The Circle

Sign up for the Sheba & Co. newsletter to get exclusive access to new harvests, events, and stories from Ethiopia’s heartland.

No spam. Ever. Just culture and coffee.

Contact Us

Want to collaborate, wholesale, or just say hello? Reach out below and a member of our team will respond with true Ethiopian hospitality.

Sheba & Co., Addis Ababa | info@shebacoffee.com